Sonrisas Academy
Video Editor
October 2024 - Present
At Sonrisas Academy, I’ve had the chance to blend my skills in video editing, content strategy, social media management, and graphic design to drive the academy’s digital presence. My role as a video editing instructor and content creator has been both rewarding and impactful, helping to empower students and elevate the academy’s visibility.
Content Strategy: Driving Engagement and Reach
I manage the academy’s content strategy, focusing on creating videos and posts that resonate with our target audience. This includes planning and producing content that aligns with the academy’s values of empowerment and creativity. By crafting content that educates, entertains, and informs, I’ve helped drive an increase in engagement and reach on our social media platforms.
Through consistent content production and strategic planning, I’ve contributed to building a community of engaged followers who are not only interested in the academy’s courses but also in the valuable content we share.
Video Editing: Empowering Students and Crafting Quality Content
As the video editing instructor at Sonrisas Academy, my focus has been on helping students master video editing tools and techniques, enabling them to create professional-level content. I provide hands-on training, guiding them through various editing software, including Wondershare Filmora, ensuring they gain the technical proficiency required to edit videos with precision and creativity. The transformation of their raw footage into high-quality content is always an inspiring process.
In addition to teaching, I am responsible for all in-house video editing. From promotional videos to tutorial content, I oversee the entire editing process, ensuring the final output aligns with the academy’s standards and enhances its digital presence.
Social Media Management: Growing Our Community
Managing the academy’s social media accounts is a key part of my role. I create and schedule posts, monitor interactions, and track performance metrics. My efforts have resulted in a significant increase in engagement across our platforms. By posting content that is both informative and visually appealing, I’ve helped to strengthen the academy’s online presence, making it more accessible and attractive to potential students.
Graphic Design: Elevating the Academy’s Visual Identity
Graphic design is another crucial aspect of my work. I create branded assets such as social media graphics, promotional flyers, and course materials, ensuring that the academy’s visual identity is professional, cohesive, and eye-catching. Every piece of content, from course announcements to social media posts, reflects the academy’s commitment to quality and creativity.
Using tools like Wondershare Filmora for video editing and Canva for graphic design, I’ve been able to craft compelling visuals that support the academy’s messaging and marketing efforts.